↳ is a Brooklyn-based Creative Director with a decade across agency and in-house brand teams. Her work blends human insight with a stylish wink. She focuses on making things that feel intentionally crafted and playfully provocative. More importantly, dog mom to Mac.

↳ nicolelelacheur@gmail.com
↳ linkedin, résumé

Experience:
Creative Director, nice&frank, 2024 - 2026
Associate Creative Director, nice&frank, 2023 - 2024
Associate Creative Director, JOAN, 2022 - 2023
Senior Copywriter, JOAN, 2021 - 2022
Senior Copywriter, Grow, 2020 - 2021
Copywriter (In-House), PUMA, 2018 - 2020
Copywriter, Mechanica, 2015 - 2018
Brand Coordinator, Mechanica, 2015
Account Executive, Belfort, 2015
Account Coordinator, Belfort, 2014 - 2015
Freelance Creative: Otoh, Kamp Grizzly, Butchershop,
HOKA, Saleah, Favor The Brave,

Brands:
adidas, Boston Beer Co., Brawny, Downeast Cider, European Wax Center, Fitbit, Gates Foundation, Google, Häagen-Dazs, HOKA, HBO Max, IPSY, Kodiak Boots, Lays, Les Mills, Liberty Mutual, MIT, Nike, Northeastern University, Oakley, Old Dominion University, Ollie, PERIOD.org, PUMA, Ruffles, Sam Adams, Saucony, Sea Cuisine, Stanford Medical, Uber Eats, Vacation, WebFlow

Awards & Recognition:
Next Creative Leaders ‘25, The One Club, Shortlist
One Show, Gold Pencil, Substitute Dealers
One Show, Finalist, Substitute Dealers
Clio, Silver, Substitute Dealers
Clio, Bronze, Substitute Dealers
Cannes Lions, Shortlist, Health
Andy’s, Shortlist, Substitute Dealers
Fast Company, World Changing Idea
Webby, Nominee, Substitute Dealers
Hatch Awards, Gold, Saucony, Run Your World
Hatch Awards, Gold, Kodiak, Brand Identity
Hatch Awards, Merit, Downeast Cider, Packaging

Skills:
360 Campaigns (TV/Film, Digital, Social, Print, Radio, IRL Activation, Earned Media), Presenting & Pitching, Strategic Collaboration, Brand Storytelling & Narrative Building, Copywriting, Creative Direction, Film Directing, TV/Film Production, Mentorship, Naming & Taglines, Scriptwriting, Tone of Voice, World Building